Don’t Mess With My Facebook Prank, Doomed USPS and Best of the Web

Posted by Shelly Kramer on August 19, 2012 · Leave a Comment

ShareDoes anyone else have Olympics hangover? Sigh, I guess the long-term waiting for the winter games will have to suffice for the next two years! But hopefully you’re getting a taste of some awesome pre-fall weather—like we are, so you’re out practicing your own balance beam acts at the park with the kids. We always [...]

Filed under Best of the Web, Featured Articles · Tagged with Best of The Web, Chatter, Communities, online video, online video views, Salesforce, Salesforce Community Platform Chatter, seo, twitter, Twitter developers, US Postal Service, USPS

Customer Service Lesson: Caviat Emptier Newport News/Spiegel

Posted by Shelly Kramer on September 13, 2011 · 3 Comments

Share This is a guest post by one of my favorite, and smartest of friends, and a well-known online security expert, Christopher Burgess (@burgessct) My Customer Service Nightmare at the Hands of Newport News/Spiegel There comes a time in every consumer’s lifetime when a retailer may try and take advantage of the relationship and deliver [...]

Filed under Featured Articles, Ramblings, social media · Tagged with customer satisfaction, customer service, examples of poor customer service, examples of poor customer service in social media, Facebook consumer engagement, Newport News, Newport News and poor customer service, social media use by business, Spiegel, twitter

Sarcasm Lovers Rejoice: Sarcasm Font Has Arrived

Posted by Katherine Meyer on September 11, 2011 · 22 Comments

Share Coming from a family of jokesters, it was pretty much a given that I would ultimately learn to develop a thick skin (well, frankly, I was forced to do so). It was also imperative that I learn the art of quick repartee as a form of self-preservation much like other children learn to walk. [...]

Filed under Featured Articles, Pop Culture and Current Events, Ramblings · Tagged with Apple, BBH, BBH Barn, digital communication, facebook, sarcasm font, sarcasm in social media, Sartalics, social media, Social Media Marketing, Tumblr, twitter, Yahoo

Rapportive: A Plugin That Makes Your Life Easier

Posted by Katherine Meyer on July 13, 2011 · 5 Comments

ShareSo there are a ton of plugins out there that beef up your browser and generally make it more dynamic and useful. One cool plugin I stumbled across that does just that is Rapportive. Rapportive is a free plugin for Chrome and Safari users. Sorry IE users! A quick aside — why in the world [...]

Filed under Featured Articles, Free Resources, Ramblings · Tagged with browser plugins, Chrome, facebook, Rapportive, Safari, social aggregator, social media, twitter

Tweet Via Email With SocialOomph

Posted by Katy Ryan Schamberger on July 7, 2011 · 1 Comment

Share Want a tip to make managing multiple profiles on a number of social networking sites easier? Excellent – read on. If you’re working in social media and managing profiles on a number of social networking sites, for yourself or for your clients, it helps to have tools at your disposal so that you can [...]

Filed under Featured Articles, Marketing Tools, social media, Tactics and Tips · Tagged with @FoxNewsPolitics, Kansas City Social Media, social media management, Social Media Marketing, social media policy, Social Media Tools, socialmedia, SocialOomph, tools for social media, tools for social media account management, tweet via email, twitter, Twitter tools

Speak Slow and Succinctly, I’m a Millennial.

Posted by Katherine Meyer on June 8, 2011 · 10 Comments

Share I read a very interesting post by Zack Whittaker about Millennials and how social media has impacted their communication styles a few weeks ago that I’m struggling to address. I’ve started to write this post about a hundred times, but now I’m just going for the gusto. Time to get off the proverbial fence [...]

Filed under Featured Articles, social media, Social Media Marketing, Strategies and Tactics · Tagged with communication with millennials, millennials, millennials and social media, social media, social media stats, socialmedia usage, twitter

Will Twitter’s New Spam Policy Kill #FollowFriday?

Posted by Katherine Meyer on May 11, 2011 · 67 Comments

Share About a month ago, Twitter slyly rolled out a new spam policy that will help declutter our feeds and hopefully get rid of annoying posts like this. We are all familiar with them and probably have spent considerable amount of time doing one of several things: (1) ingoring them (2) blocking and reporting these [...]

Filed under Featured Articles, social media, Social Media Marketing, Social Media Tips and Training, Strategies and Tactics · Tagged with #ff, #FollowFriday, Gini Dietrich, Kim Castleberry, Shelly Kramer, socialmedia, socialmedia best practices, spam policy, twitter, Twitter best practices, Twitter FollowFriday

My Bags Are Packed for BlogWorld Expo East!

Posted by Shelly Kramer on May 10, 2011 · 1 Comment

Share I’m excited and honored to be featured as a panelist at BlogWorld and New Media Expo in New York City, May 24-26, 2011. I’m looking forward to participating in this event for a few reasons. First and foremost, it’s my first trip to BlogWorld and I’m psyched. I’ve heard it’s a fantastic conference and [...]

Filed under Events / Training, Featured Articles, Pop Culture and Current Events, V3 Press and News · Tagged with #ToyotaFail, Anne-Marie Nichols, BlogWorld, BlogWorld NYC, BlogWorldEast, Christopher Barger, crisis communications, Lucretia Pruitt, The Social Joint, The-Write-Spot, Toyota, Toyota and mommy bloggers, Toyota crisis, twitter, Voce Communications

Maximizing Location Based Mobile Search For Your Business

Posted by Shelly Kramer on May 9, 2011 · 5 Comments

Share I spent the last 10 days vacationing in various parts of California. And because of location-based mobile search technology and the power of online communities, my taste buds – and those of my family – were titillated multiple times each day. For those of you who know me, you’re aware that I pretty much [...]

Filed under Featured Articles, Marketing Tips, Mobile and Location Based Marketing, Online Marketing · Tagged with Charlie Wollburg, Foursquare, location based marketing, location based mobile search, location based technology, maximizing local search, Miguel's Cantina, mobile, mobile marketing, mobile search, twitter, Yelp

7 Keyword Search Tools for Twitter

Posted by Michelle Mangen on March 28, 2011 · 17 Comments

ShareWith many businesses using Twitter as part of their social media marketing efforts, conducting Twitter keyword searches can be beneficial for several different reasons: Identifying influencers Finding people on Twitter Distinguishing potential target markets / clients Pinpointing hashtags Basic brand monitoring Blog ideas There are several criteria we use when performing Twitter keyword searches. Feel [...]

Filed under Free Resources, social media, Social Media Marketing, Social Media Tips and Training, Tactics and Tips · Tagged with best tools for Twitter, free twitter keyword search tools, free Twitter tools, social media, Social Media Marketing, socialmedia, socialmedia marketing, twitter, twitter keyword tools, twitter productivity tools, Twitter resources

Guy Who Lost Job Over Chrysler Tweet Speaks Up

Posted by Shelly Kramer on March 17, 2011 · 71 Comments

ShareLast week, an employee of New Media Strategies, the firm who handled the Chrysler social media account, accidentally tweeted from the Chrysler account during his morning commute and dropped the F-bomb. That tweet ultimately led to him not only being fired, but to the agency handling the account being handed their walking papers as well. [...]

Filed under Featured Articles, Pop Culture and Current Events, PR Strategy, social media · Tagged with Chrysler, Chrysler social media crisis, Chrysler tweet, Eminem, Gini Dietrich, Jalopnik, New Media Strategies, NMS, Ray Wert, Red Cross, Scott Baradell, Scott Bartosiewicz, social media crisis, twitter

Get Twitter Followers My A**

Posted by Shelly Kramer on December 10, 2010 · 39 Comments

Share Get Twitter Followers. This phrase runs rampant in the social media world – at least the world that I play in. I see Tweets about this stuff all the time, and blog posts and ads ad nauseum. Seriously. If you came to this post thinking I’m going to tell you that it’s a good [...]

Filed under Featured Articles, Ramblings, social media, Social Media Marketing, Social Media Tips and Training · Tagged with best practices, Klout, morons using social media, social media, social media best practices, socialmedia, twitter, twitter followers

The Angel, The Brain and The Hot Mess

Posted by Shelly Kramer on November 21, 2010 · 9 Comments

Share You know what happens. You’re working, kind of. Or at least you should be. Then you pop over to TweetDeck to see what’s going on with your pals on Twitter or hop over to Facebook, just for a jiffer. Then you see an interesting link (or 27) and pretty soon, it’s over. I blame [...]

Filed under Featured Articles, Ramblings, social media, Social Media Marketing · Tagged with A Southern Yankee, facebook, Gordon McCleary, great writers, how to waste time on the Internet, ike pigott, Jason Falls, Occams Razr, social media, twitter

3 Free PR Resources You Should Be Using

Posted by Shelly Kramer on November 11, 2010 · 11 Comments

Share We recently wrote about about how social media and things like Twitter, LinkedIn and other social mediums have and are changing the relationship between PR professionals and journalists and media outlets. If you missed that post, you can read it here (and of course we hope you will) (because it’s good) and also because [...]

Filed under Featured Articles, Free Marketing Resources, Free Resources, Marketing Tips, Online Marketing, PR Strategy, Public Relations, Social Media Marketing, Social Media Tips and Training, Tactics and Tips, Traditional Marketing · Tagged with free tools, HARO, Help A Reporter Out, Jason Kintzler, Kansas City Public Relations, Kansas City Social Media Marketing, LinkedIn, online resources, Peter Shankman, Pitch Engine, public relations, Public Relations Strategy, small business marketing, small business tools, social media, Social Media Marketing, socialmedia, twitter

The Cooks Source Goose is Cooked

Posted by Shelly Kramer on November 10, 2010 · 20 Comments

Share The other day I wrote about Cooks Source and the nasty spot they landed in as a result of their proclivity to swipe content from the Internet and use it at will. Thanks to social media, the blogosphere and a healthy dash of traditional media, the story has spread like wildfire. No matter how [...]

Filed under Branding / Identity, Featured Articles, Pop Culture and Current Events, Social Media Marketing, Strategies and Tactics · Tagged with content generation, Cooks Source, facebook, Gini Dietrich, intellectual property, Judith Griggs, Monica Gaudio, social media, socialmedia, twitter