Salesforce Enables Social Ads With Newly Launched Social.com

Posted by Shelly Kramer on May 1, 2013 · Leave a Comment

ShareNot satisfied with being a major player in the CRM space, Salesforce announced the launch of Social.com, a platform that essentially enables real time, optimized placement of social ads. Described by the company as “the world’s first social advertising application that connects social ads with CRM and social listening,” we think it’ll likely be something [...]

Filed under Business Intelligence, Consumer Behavior, Digital Marketing, Featured Articles, Marketing Tools, Social Media Marketing, Social Media Tools · Tagged with buddy media, Facebook advertising campaign, peter goodman salesforce, Radian6, salesforce launches social.com, salesforce marketing cloud, salesforce social.com, social advertising, social advertising investment, social advertising tools, social media management tools, social media marketing tools, the state of social ads webinar, Twitter advertising campaign, using social data in advertising, what is social.com

Social Outreach Tools: New Followerwonk Twitter Metrics

Posted by Shelly Kramer on February 15, 2013 · 5 Comments

ShareThere’s been a lot of changes at Followerwonk since we featured them as one of the 5 Free Tools for Finding Targeted Twitter Users last year. The big news? They were acquired by SEOMoz. And more recently, Followerwonk unveiled a host of new features for their Pro users (which, by the way, are included for SEOMoz pro [...]

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B2B Marketers: LinkedIn Launching Sponsored Posts

Posted by Shelly Kramer on February 8, 2013 · 8 Comments

ShareLinkedIn has announced yet another new feature that B2B marketers should be paying attention to—sponsored posts. On the heels of lots of changes, including new personal profiles and revamped company pages, this new functionality is interesting and sure to be something that smart B2B marketers will put to use as part of their integrated marketing [...]

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How To Share Content On The Facebook Mobile App

Posted by Shelly Kramer on November 26, 2012 · 4 Comments

ShareFacebook’s mobile app functionality has, well, how should I put it? Oh, I know – it has sucked. Big time. But only if you wanted to share content. Oh wait, isn’t that what we do on the site? Silly me. In a move that’s inexplicably taken forever, Facebook has finally upgraded its mobile experience such [...]

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IFTTT: Why You Should Use This Nifty Social Media Tool

Posted by Guest on November 16, 2012 · 10 Comments

ShareFour months ago, I had never heard of a social media tool called IFTTT. Since getting an email from a coworker suggesting I check it out, however, IFTTT has — for lack of a better term — revolutionized how I use and interact on my company’s Twitter account. Since implementing IFTTT into my daily social [...]

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Social Media Tool XeeMe Presents Life Across All Networks

Posted by Guest on August 10, 2012 · 4 Comments

ShareXeeMe (pronounced “see me”) is, in its simplest form, an aggregator of one’s social networks. The service is an offshoot of Society3, a social media technology and service provider founded by serial entrepreneur Axel Schultze. As a social media solution, XeeMe helps brands and highly connected individuals organize their social presence while they grow their [...]

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Google+ Pages Now Available To All HootSuite Users

Posted by Shelly Kramer on July 20, 2012 · 11 Comments

ShareGoogle+ users asked (and asked) and, after a period of beta testing, HootSuite answered. The company announced yesterday that all HootSuite users (regardless of their plan) can now manage their Google+ pages through HootSuite. Since HootSuite allows users to manage a number of social profiles through the platform, it only makes sense that Google+ would [...]

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LinkedIn Targeted Status Updates Increase Content Relevance

Posted by Katy Ryan Schamberger on June 29, 2012 · 1 Comment

ShareAfter testing the feature among a small sampling of customers, LinkedIn has released targeted status updates for LinkedIn company pages. The new feature gives page admins the ability to personalize the content that they deliver to their page audience, while LinkedIn members receive more relevant information from the companies they follow. The targeted status updates [...]

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Facebook Pages Manager App Reportedly Coming to iPhone

Posted by Shelly Kramer on May 17, 2012 · 1 Comment

ShareIf you manage Facebook brand pages, you’ll want to know about the Facebook Pages Manager app that’s reportedly on the way for iPhone users. We don’t know a ton about the Facebook Pages Manager app because it’s not yet been released, but knowing that it’s on the way makes us happy. We manage a lot [...]

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