B2B Marketers: How Content Can Drive Leads And Sales

An effective B2B content marketing strategy can not only help with brand awareness and messaging. More importantly, it can be an integral part of your lead generation tactics and help drive leads and sales. Yet actually putting content marketing to work as part of your B2B integrated marketing strategy can be tricky, especially if you’re […]

Developing An App For Moms: Include Them In The Dev Process

I did an interview at SXSW for the Social Media Clubhouse with friends Lucretia Pruitt and Maya Bisineer related to developing apps targeting moms. The session topic was: Leveraging Moms as a 360 Dev Cycle to Better Your Social App and User Base. And the fact that it’s taken me this long to write about […]

Ten Ways Moms Can Change Media

Mom2.0 Summit is one of my favorite conferences. And talking about ways that moms (or parents) can change media – well, that’s always a topic I love. At Mom2.0, mom (and dad bloggers) come to learn, network, mingle with brands and media/agency folks and compare notes, discuss ideas and forecast what’s next for women online […]

A Recap Of The Focus “Google+ For Business” Roundtable

News flash? Google+ isn’t going away anytime soon, and now that brand pages are here, it’s an ideal time to explore using Google+ for your business. You may be a bit skeptical for a variety of reasons—time, personal opinion, a penchant for other platforms. Yet there’s no denying that Google+ can elevate your brand’s digital […]

How To Maximize Google+ For Your Business

What exactly can Google+ do for your business? Since Google announced the availability of Google+ business pages, the site has emerged as a viable option for brands and businesses that want to widen their reach and presence within the social space. While there’s no doubt that this newest of the social networking platforms is powerful, […]

How Architects Can Use Social Media

Savvy architects and other professionals are using the Internet and social media as a way to drive brand awareness, connect with people with similar passions and to do what all business owners seek – attract leads and clients. At a recent Kansas City AIA Chapter meeting, I gave a presentation on social media with Cindy […]

Will Twitter’s New Spam Policy Kill #FollowFriday?

About a month ago, Twitter slyly rolled out a new spam policy that will help declutter our feeds and hopefully get rid of annoying posts like this. We are all familiar with them and probably have spent considerable amount of time doing one of several things: (1) ingoring them (2) blocking and reporting these people […]

V3’s Social Media Digest on 2011-01-21

@JenFongSpeaks I am going to #Blissdom ! Very much looking forward to seeing you, Jen! in reply to JenFongSpeaks # The iPad Keynote in less than 180 Seconds – Incredible, Beautiful, Amazing! http://bit.ly/bV6VKY RT @tommytrc # V3’s Social Media Digest on 2011-01-20: Top 20 Social Media Monitoring Vendors for Business http://fb.me/R2iyIz3… http://bit.ly/e4CiIw # "9 Steps […]

V3’s Social Media Digest on 2011-01-20

Top 20 Social Media Monitoring Vendors for Business http://fb.me/R2iyIz3H RT @mmangen # @jmitchem I'm terrific, thanks, Jim. You?? in reply to jmitchem # @spurdave :)) in reply to spurdave # V3’s Social Media Digest on 2011-01-19: Alcoholic Whipped Cream Causes Concern http://bit.ly/dP5pE6 RT @Challeng… http://bit.ly/gj9Rs9 # @jmitchem That's not good. Getting back on is, however, […]

V3’s Social Media Digest on 2011-01-19

Alcoholic Whipped Cream Causes Concern http://bit.ly/dP5pE6 RT @ChallengesRehab # Spin class. Almost made me throw up. I suppose that means it was good. Cc @ joycecherrier #hag http://4sq.com/fbXD6g # @PRCog which one? in reply to PRCog # @lizaweiner it was a good kind of almost barfing … You know what I mean ;). And I […]

V3’s Social Media Digest on 2011-01-18

RT @joemescher: Your Culture Is Your Brand http://ow.ly/3EOP9 Such an awesome Zappos post from 2009 #MKT250 # @Ribeezie Damn, but I missed this! Hope the coffee was yummy. in reply to Ribeezie # @JustInTheSouth Hello Justin .. hope you're weekend has been stupendous. in reply to JustInTheSouth # RT @petenam: Every time Tom Brady cries, […]

V3’s Social Media Digest on 2011-01-17

Dear @shonali Happy Ding Dong Birthday, Woman!!! Hope you're celebrating in style! # @KatherineMeyer <*mwah to you lovely daughter*> Always go after what you want. And let nothing stand in your way. in reply to KatherineMeyer # @theantijared :))) Noticed that! in reply to theantijared # Dinner date with the Chili Peppers and my handsome […]

V3’s Social Media Digest on 2011-01-17

Dear @shonali Happy Ding Dong Birthday, Woman!!! Hope you're celebrating in style! # @KatherineMeyer <*mwah to you lovely daughter*> Always go after what you want. And let nothing stand in your way. in reply to KatherineMeyer # @theantijared :))) Noticed that! in reply to theantijared # Dinner date with the Chili Peppers and my handsome […]

V3’s Social Media Digest on 2011-01-16

Family History of Alcoholism Linked to Obesity http://bit.ly/ihWtyE #health RT @ChallengesRehab # @bobfine It's the great folks at Cabot Cheese, their Twitter handle is @cabotcoop — and their cheese is muy deliciouso. in reply to bobfine # @bobfine PS Got a favorite soup recipe? If so, Imma gonna be hounding you :)) in reply to […]

V3’s Social Media Digest on 2011-01-15

21 Insanely Cool Add-ons To Rock Your Firefox http://feedly.com/k/gLYYB3 RT @T2_BackAlley # Handcrafted Bamboo Frames Turn Instagram Photos into Keepsakes http://sns.ly/W5h70 via @Mashable RT @TracyPanko # @adaddyblog You poor poor thing. :)) in reply to adaddyblog # Hello @berniepiekarski …. I've missed you! # @KnowledgeBishop Yay! Will you be at #unGeeked Orlando on 3/3-5? WooHOO!! […]

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