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The Skinny on Automated Ecommerce Videos

Share In a recent post Content Marketing: Why Video Works, Shelly elaborated on the merits of video, including its power as a sales and marketing tool. Clearly, video is crucial in so many ways. Yet, many online brands (large and small) struggle with how to get started – because traditional approaches are costly and time-intensive. [...]

YouTube’s Next Big Move – Live Streaming

Share We’ve said it before, but we’ll say it again. People seriously love online video. And integrating video into online marketing strategies is a smart move. MediaPost reported in March that online video usage continues to rise, and viewing from PCs, Macs and laptops from home and from work is up by 45%. Viewers streamed [...]

Content Marketing: Why Video Works

Share People. Love. Video. Not yet sure you’re buying it? comScore’s video matrix, published December, 2010, reported that some 89 million people in the United States are going to watch 1.2 billion videos. Not this year. Not this week. But today. They’re going to watch 1.2 billion videos today. comScore reports that there are some [...]

Vlogging – It Just Gets Easier!

Share Okay, so in an effort to practice what I preach when it comes to marketing consulting in general and pretty much life as well, I found the nerve a few weeks ago to begin video blogging or, vlogging, as the cool cats say. And you know what, I’ve quickly learned that it’s not so [...]

Want to Vlog? Steve Garfield is Your Guy

Share I have been vocal about my resolve to integrate video into my blogging efforts and the last time I wrote about this quest, many of you were, too. I met Steve Garfield last year at Jeff Pulver’s 140Characters Conference in LA and we’ve been friends ever since. Mostly (private joke). Oh, and when Newsweek [...]

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