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Posted by Shelly Kramer on May 17, 2011 · 9 Comments
Share In a recent post Content Marketing: Why Video Works, Shelly elaborated on the merits of video, including its power as a sales and marketing tool. Clearly, video is crucial in so many ways. Yet, many online brands (large and small) struggle with how to get started – because traditional approaches are costly and time-intensive. [...]
Filed under Featured Articles, marketing, Marketing Tips, Online Marketing, Tactics and Tips · Tagged with automated videos, ecommerce, ecommerce videos, increased conversion rates, Lisa Diomede, online video, Treepodia, video content marketing, video marketing, video marketing tools
Posted by Katherine Meyer on April 13, 2011 · 4 Comments
Share We’ve said it before, but we’ll say it again. People seriously love online video. And integrating video into online marketing strategies is a smart move. MediaPost reported in March that online video usage continues to rise, and viewing from PCs, Macs and laptops from home and from work is up by 45%. Viewers streamed [...]
Filed under Featured Articles, marketing, Marketing Tools, Online Marketing, Pop Culture and Current Events · Tagged with live streaming, live video streaming, MediaPost, NCAA Mens Basketball, Nielsen, online video, online video stats, The Next Web, video viewing stats, youtube, YouTube live streaming
Posted by Shelly Kramer on April 5, 2011 · 5 Comments
Share People. Love. Video. Not yet sure you’re buying it? comScore’s video matrix, published December, 2010, reported that some 89 million people in the United States are going to watch 1.2 billion videos. Not this year. Not this week. But today. They’re going to watch 1.2 billion videos today. comScore reports that there are some [...]
Filed under Content Marketing, Email Marketing, Featured Articles, marketing, Online Marketing · Tagged with ComScore, content marketing, Dan Piech, digital marketing, Geoff Livingston, Get Seen, Google, marketing strategy, OMMA, Online Marketing, online video, Pixability, search engine marketing, search rankings, Steve Garfield, using video as part of marketing efforts, video content production, video for seo, video usage stats
Posted by Shelly Kramer on August 2, 2010 · 19 Comments
Share Okay, so in an effort to practice what I preach when it comes to marketing consulting in general and pretty much life as well, I found the nerve a few weeks ago to begin video blogging or, vlogging, as the cool cats say. And you know what, I’ve quickly learned that it’s not so [...]
Filed under Blog Marketing, Featured Articles, Marketing Tips, Social Media Tips and Training · Tagged with Brookside Organic Farmers Market, Farmers Market Hauls, haul videos, hauls, Kansas City Marketing Agency, Kansas City Marketing Consulting, Katherine Meyer, kris colvin, marketing consulting, online video, Shelly Kramer, video blogging, vlogging, youtube
Posted by Shelly Kramer on July 29, 2010 · 8 Comments
Share I have been vocal about my resolve to integrate video into my blogging efforts and the last time I wrote about this quest, many of you were, too. I met Steve Garfield last year at Jeff Pulver’s 140Characters Conference in LA and we’ve been friends ever since. Mostly (private joke). Oh, and when Newsweek [...]
Filed under Blog Marketing, Blog Marketing, Featured Articles, Online Marketing, Social Media Marketing, Social Media Tips and Training · Tagged with #140Conf, digital content, Get Seen, Kansas City Marketing Consulting, Kansas City Small Business Marketing, Kansas City Social Media Marketing, online video, Shelly Kramer, Steve Garfield, video blogging, vlogging, vlogging tips and tactics