Why You Should Care About The New Facebook Reply Button

Posted by Guest on April 16, 2013 · 13 Comments

ShareRecently, Facebook announced a significant update—the release of the Reply Button. And while Facebook has had a tumultuous relationship with Wall Street, Zuckerberg and his team are attempting to build confidence within the financial industry. That’s why they’re going to great lengths to develop solutions, features, and products that help brand marketers to use the platform effectively. Facebook wants [...]

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Facebook Graph Search: Marketing Goldmine or Privacy Nightmare

Posted by Shelly Kramer on January 16, 2013 · 9 Comments

ShareYesterday Facebook unveiled Graph Search, which lets users find people, places and information based on their connections. This is interesting for a number of reasons, but primarily due to the fact that, unlike search engines, Facebook’s Graph Search is designed to immediately serve up answers. “Graph Search and web search are very different,” said Facebook [...]

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Facebook Selling Inbox Access—Does It Really Matter

Posted by Shelly Kramer on December 28, 2012 · 6 Comments

ShareAlways on the search for a new revenue stream (cue sarcasm), Facebook is now testing a new system that would give users (and not necessarily your friends) the ability to send you a Facebook message for $1. Super! Right now, anyone can send you a Facebook message for free (provided you’ve allowed that option in [...]

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How To Share Content On The Facebook Mobile App

Posted by Shelly Kramer on November 26, 2012 · 4 Comments

ShareFacebook’s mobile app functionality has, well, how should I put it? Oh, I know – it has sucked. Big time. But only if you wanted to share content. Oh wait, isn’t that what we do on the site? Silly me. In a move that’s inexplicably taken forever, Facebook has finally upgraded its mobile experience such [...]

Filed under Content Marketing, Featured Articles, Social Media Marketing, Tactics and Tips, Technology news · Tagged with facebook mobile app now allows sharing, facebook mobile app sharing, Facebook news, how to share content via facebook app, new facebook app features, new facebook features, share content on facebook's mobile app, social media marketing tools

Facebook Now Testing Threaded, Ranked Comments

Posted by Shelly Kramer on November 15, 2012 · 4 Comments

ShareIn response to ongoing demand from Facebook users for the ability to reply to specific comments on Facebook posts, Facebook is now testing threaded comments on certain page feeds. And in order to give us all more to talk, gripe and moan about, Facebook is also testing ranked comments, a Reddit-like system that will purportedly [...]

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Facebook Adds Dropbox Integration, File Sharing In Groups

Posted by Katy Ryan Schamberger on October 12, 2012 · 11 Comments

ShareFacebook recently made an interesting strategic move when the site unveiled integration with Dropbox, new functionality that allows Facebook users to share Dropbox files in Facebook Groups. Facebook already offered people the ability to upload files from their computers—this new functionality gives Dropbox users the option of directly uploading their files to Facebook without first [...]

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Facebook Launches Promoted Posts for Users

Posted by Shelly Kramer on October 4, 2012 · 4 Comments

ShareJust a few months after Facebook unveiled promoted posts for pages, the site has now launched promoted posts for individual users in the U.S., a feature that has already been introduced to 20 other countries. What’s it all about? Users can now pay $7 per post to give their posts more visibility in the Facebook [...]

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Facebook Releases New Post-Targeting Tool

Posted by Shelly Kramer on August 8, 2012 · 7 Comments

ShareA new Facebook tool allows page admins to publish content to certain groups of fans defined by several different parameters. And, in true Facebook keep ‘em waiting style, the new post-targeting tool isn’t universally available; instead it’s gradually being rolled out to Facebook page admins. Prior to the release of this tool, admins had limited [...]

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Facebook Channels Digg with New Recommendations Bar

Posted by Katy Ryan Schamberger on August 2, 2012 · 1 Comment

ShareIn Digg withdrawal? A new Facebook feature, the recommendations bar, provides a similarly social experience. The tool shows you stories from around the Internet based on what your friends are reading. The feature is now live, so there’s a good chance you’ve noticed it on your Facebook page. As Jeffrey Spehar writes for the Facebook [...]

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Facebook Groups Now Track Posts With Read Receipts

Posted by Shelly Kramer on July 12, 2012 · 8 Comments

ShareThe latest news from Facebook is that you can track posts in Facebook Groups with read receipts. Is that good or terrible? Facebook Groups will soon display a list of names (as well as a count) of who’s seen each post. The feature is in the process of rolling out to all English language Facebook [...]

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Facebook Unveils Comment Editing, Edit History

Posted by Katy Ryan Schamberger on June 25, 2012 · 4 Comments

ShareFacebook’s new comment editing feature has people all agog this past week. With Facebook (and every other social media network) there’s pretty much always something new–aren’t we used to this by now? The comment editing feature allows Facebook users to tweak their comments and will become universally available shortly. Previously, Facebook gave users a few [...]

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Facebook’s Popularity Contest: Buying Visibility

Posted by Shelly Kramer on May 15, 2012 · 11 Comments

ShareThey say money can’t buy you everything—but in this case buying visibility (or popularity) on Facebook might just be a reality. The company is currently testing a ‘highlight’ feature that would let Facebook users pay $2 to promote their status updates. Well, that’s craptastical. The ‘highlight’ feature is geared toward individual Facebook users, not pages [...]

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