Let’s Talk LinkedIn At Podcamp Topeka

Posted by Katy Ryan Schamberger on October 18, 2011 · 4 Comments

ShareLinkedIn is, without a doubt, a must-have tool in your social media marketing arsenal. The social networking site has now surpassed 120 million users in the U.S. and grows by approximately 1 million new members each week. That’s not only a lot of eyeballs – that’s a heck of a lot of opportunity, too. Not [...]

Filed under Events / Training, Featured Articles, Social Media Marketing, Social Media Tips and Training, Social Media Tools, Strategies and Tactics · Tagged with how to get the most out of linkedin for business at podcamp topeka, LinkedIn, LinkedIn for business, linkedin resources, linkedin training, low-cost social media conference, podcamp topeka, social media events, social media unconference, Topeka social media events

Why You Should Be Using LinkedIn’s New Status Updates For Companies

Posted by Shelly Kramer on October 17, 2011 · 12 Comments

ShareCompanies can now post LinkedIn status updates, thanks to a new feature that rolled out a few weeks ago. The status updates are the same as those you’d find on personal LinkedIn profiles, and, according to LinkedIn, give companies “the ability to customize and share more valuable insights with their followers.” LinkedIn status updates can [...]

Filed under Content Marketing, Featured Articles, Social Media Marketing, Social Media Tips and Training · Tagged with benefits of LinkedIn, content marketing, how to use linkedin company pages, LinkedIn, linkedin company pages, linkedin company status updates, linkedin marketing, new linkedin features, Social Media Marketing, social media news, social media tips, using LinkedIn for business, why you should post linkedin company updates

LinkedIn Policy Compromises User Security: Check Your Settings

Posted by Shelly Kramer on August 11, 2011 · 28 Comments

Share LinkedIn, the biggest business social network, has some privacy breach issues of its own and we’ll admit to being more than a little irritated. We wrote yesterday about some Facebook settings of which users were unaware that could potentially leave your browser unprotected and/or make your phone contacts accessible and figured I’d start [...]

Filed under Featured Articles, social media, Social Media Marketing, Social Media Tips and Training, Strategies and Tactics, Tactics and Tips · Tagged with Facebook privacy breach, Facebook unauthorized photo sharing, LinkedIn, LinkedIn privacy breach, LinkedIn social sharing settings, LinkedIn user privacy, social networking

Men Using Social Media? Oh Yeah.

Posted by Shelly Kramer on May 23, 2011 · 1 Comment

Share We work with a number of very large organizations, many of whom are just venturing into the social media realm. Without exception, the prevailing notion we encounter is that social media is for young people. And, in our experience, the people most often likely to ascribe to that notion are middle-aged professionals and businessmen. [...]

Filed under Featured Articles, Online Marketing, social media, Social Media Marketing, Social Media Tips and Training · Tagged with AdAge, facebook, Facebook stats, LinkedIn, men using socialmedia, social networking, socialmedia, socialmedia demographics, socialmedia for business, socialmedia stats, socialnetworking

3 Free PR Resources You Should Be Using

Posted by Shelly Kramer on November 11, 2010 · 9 Comments

Share We recently wrote about about how social media and things like Twitter, LinkedIn and other social mediums have and are changing the relationship between PR professionals and journalists and media outlets. If you missed that post, you can read it here (and of course we hope you will) (because it’s good) and also because [...]

Filed under Featured Articles, Free Marketing Resources, Free Resources, Marketing Tips, Online Marketing, PR Strategy, Public Relations, Social Media Marketing, Social Media Tips and Training, Tactics and Tips, Traditional Marketing · Tagged with free tools, HARO, Help A Reporter Out, Jason Kintzler, Kansas City Public Relations, Kansas City Social Media Marketing, LinkedIn, online resources, Peter Shankman, Pitch Engine, public relations, Public Relations Strategy, small business marketing, small business tools, social media, Social Media Marketing, socialmedia, twitter

Sneak Peek: Social Media for Business

Posted by Shelly Kramer on October 12, 2010 · 12 Comments

Share I’m doing a webinar series with my smart and sassy friend, Erika Napoletano, Head Redhead at Redhead Writing. And yes, we are the geeky girls you might not have paid attention to in high school. But all that’s changed now. We’ve got the goods. And how. And we’re partnering with our friends at iThinkBigger [...]

Filed under Events / Training, Featured Articles, Free Marketing Resources, Marketing Tips, Online Marketing, Social Media Marketing, Social Media Tips and Training · Tagged with Denver Marketing Consulting, Denver Social Media, Erika Napoletano, facebook, iThinkBigger, Kansas City Marketing Consulting, Kansas City Social Media, LinkedIn, Shelly Kramer, social media consulting, social media for business, socialmedia training, twitter

The Brand of You

Posted by Shelly Kramer on December 16, 2009 · 24 Comments

ShareIt seems that every day I’m having a conversation with someone – friend, client, prospective client, you name it, about the importance of social media and the need to integrate it into your life and into your business. In fact, I get a little sick of having the same conversation over and over and over [...]

Filed under Branding / Identity, Traditional Marketing · Tagged with branding, facebook, Google, LinkedIn, networking, personal branding, socialmedia, twitter

Maximizing LinkedIn – Good Practices for Good Results

Posted by Shelly Kramer on December 8, 2009 · 10 Comments

ShareI’m fortunate to have a group of very bright, very successful friends – many of whom I know via the world of social mediums. Erica Friedman is one of them, and is a regular LinkedIn user and contributor. She’s written a terrific post about how to get the most out of LinkedIn, so read on [...]

Filed under Marketing Tips, Social Media Marketing · Tagged with Erica Friedman, facebook, Google Wave, LinkedIn, networking, Social Media Marketing, social networking, socialmedia, twitter