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Posted by Katy Ryan Schamberger on October 26, 2011 · 2 Comments
SharePositive online reviews for your product or service are powerful tools in encouraging others to sample your wares and build brand loyalty. Need proof? Consider recent news that online review giant Yelp may actually be killing chain restaurants as users instead opt to support and review local, independently owned establishments. In the same study, Michael [...]
Filed under Business Intelligence, Digital Marketing, Featured Articles, Online Marketing, Social Media Marketing, Tactics and Tips · Tagged with business marketing, business tactics, business tips, customer service, digital marketing, Google Places, how to get online reviews, local search, online reviews, online visibility, seo, the power of online reviews, why your business needs online reviews, Yelp
Posted by Shelly Kramer on September 13, 2011 · 3 Comments
Share This is a guest post by one of my favorite, and smartest of friends, and a well-known online security expert, Christopher Burgess (@burgessct) My Customer Service Nightmare at the Hands of Newport News/Spiegel There comes a time in every consumer’s lifetime when a retailer may try and take advantage of the relationship and deliver [...]
Filed under Featured Articles, Ramblings, social media · Tagged with customer satisfaction, customer service, examples of poor customer service, examples of poor customer service in social media, Facebook consumer engagement, Newport News, Newport News and poor customer service, social media use by business, Spiegel, twitter
Posted by Shelly Kramer on December 30, 2010 · 29 Comments
Share I stopped at a local eyeglass shop this afternoon to begin the arduous process of shopping for new specs. There was really no time for this indulgence in an already busy day packed with wall-to-wall meetings, but I felt like stopping, so I did. This was a relatively new neighborhood store and one I’d [...]
Posted by Katherine Meyer on October 22, 2010 · 16 Comments
Share Social media has enabled companies (even some with notoriously poor customer service) to better field consumer questions and concerns. Major brands like Comcast, Dell and Best Buy have embraced social media as it has allowed them to connect with their consumers in a more immediate and impactful manner. If companies participating in the social [...]
Filed under Business Intelligence, Featured Articles, Online Marketing, Social Media Marketing, Social Media Tips and Training, Strategies and Tactics · Tagged with business strategy, business tactics, customer service, digital marketing, eMarketer, IBM, marketing strategy, Online Marketing, social media, Social Media Marketing, social media strategy, social media training, socialmedia, Todd Watson
Posted by Shelly Kramer on July 8, 2010 · 46 Comments
Share This is what my friend Erika Napoletano, the infamous Chief Redhead at Redhead Writing, would call a Bitch Slap. Damn, but I wish I’d thought of that. I’ll ask again … do you have a job? If so, it’s probably because the business you work for has customers. And when was the last time [...]
Filed under Consumer Behavior, Marketing Tips, Ramblings · Tagged with Consumer Behavior, consumer loyalty, Cosentinos Brookside Market, Costentinos Kansas City, customer service, Hen House Kansas City, Hen House markets, Kansas City Marketing Agency, Kansas City Small Business Marketing, Kansas City Social Media Marketing Agency, KC small business marketing, small business marketing strategy, Yelp
Posted by Shelly Kramer on September 10, 2009 · 2 Comments
ShareDeliver a Consumer Behavior For Dummies Book STAT to my Local Grocery Store When I started to write this post, I really had to stop and reflect as to whether the topic of today’s rant should be on customer service or on consumer behavior. After much consideration, I settled on consumer behavior. And so the [...]
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