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Posted by Shelly Kramer on September 12, 2010 · 6 Comments
Share I saw this campaign for breast cancer awareness at MediaBistro’s Ads of the World site and was stopped in my tracks. Following a read of Seth Godin’s blog post about interpreting criticism and how successful people rarely allow other people’s lack of imagination or ability to change impact their creativity made it an all [...]
Filed under Featured Articles, Pop Culture and Current Events, Ramblings, Strategies and Tactics · Tagged with advertising, breast cancer, breast cancer awareness, breast cancer campaign, DDB Singapore, Kansas City Marketing Agency, MediaBistro, Seth Godin, Shelly Kramer
Posted by Shelly Kramer on April 9, 2010 · 20 Comments
ShareThe Nike video featuring Tiger Woods and voiceover of his now-deceased dad, Earl Woods, is nothing short of brilliance. The commentary, actually part of a 2004 documentary, featured Earl talking about himself as compared to Tila, Tiger’s mom, and their different personality styles. But, in a very surreal way, it was perfectly tailored to the [...]
Filed under Branding / Identity, Featured Articles, Traditional Marketing · Tagged with Accenture, advertising, branding, Earl Woods, Gatorade, Golf, Greg Couch, Kansas City Marketing Agency, Kansas City Social Media Marketing, marketing strategy, National Fanhouse, Nike, NikeGolf, P&G, Proctor & Gamble, The Masters, Tiger Woods, youtube
Posted by Shelly Kramer on January 29, 2010 · 32 Comments
ShareI don’t care what you believe. Not when it comes to politics. Not when it comes to religion. Not when it comes to the issue of abortion. Not even when it comes to the issue of what color you should paint your house. You can vote, worship, abort or not – AND paint your house [...]
I'm a marketing/digital strategist, geek, tech lover, idea generator, gadget addict, WWF-loving, wordsmith-y kinda gal. I like people. It shows.
