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Posted by Shelly Kramer on February 8, 2012 · Leave a Comment
Share It’s no secret that I, like just about everyone else on the planet, am in love with Pinterest. But in conversation over virtual coffee this morning, my very erudite friend Daniel E. Agee pointed me to a post by Josh Davis that got me to thinking about the way Pinterest is quietly monetizing the [...]
Posted by Shelly Kramer on February 3, 2012 · Leave a Comment
ShareKansas City’s quest for designation as America’s Most Entrepreneurial City takes its show to the Super Bowl. Kansas City’s Kauffman Foundation, an organization dedicated to entrepreneurship, will air a 30-second PSA during the Super Bowl dedicated to inspiring the next great entrepreneurs to take action. With the recent designation of the University of Missouri-Kansas City [...]
Filed under Business and Leadership, Featured Articles, Pop Culture and Current Events · Tagged with America's most entrepreneurial city, bloch school number one in innovation management research, kansas city chamber big 5 ideas, kansas city entrepreneurs, kauffman foundation, kauffman super bowl psa, super bowl 2012 commercials, super bowl xlvi commercials, umkc bloch school of management, will it be you
Posted by Shelly Kramer on February 1, 2012 · 2 Comments
Share A friend sent me a link to this video yesterday entitled Stuff Social Media People Never Say. It made my day and I’m pretty sure it’s going to make yours, too. For those of us who are immersed in the digital space, it’s easy to forget that a large percentage of our family and [...]
Posted by Katy Ryan Schamberger on January 12, 2012 · 19 Comments
ShareA steady—and sizable—backlash against SOPA (Stop Online Piracy Act) could bring the Internet to a grinding halt on January 18 in the form of a widespread blackout. Numerous sites who oppose the legislation, which could have a detrimental impact on the Internet, have expressed interest in blacking out their sites for a 12-hour period on [...]
Filed under Featured Articles, Pop Culture and Current Events, Technology news · Tagged with companies opposing sopa, internet boycott against sopa, proposed sopa blackout, sopa blackout on january 18, sopa boycott, sopa vote on january 24, stop sopa, websites opposing sopa, what is sopa, what's wrong with sopa, when is sopa vote, why you should oppose sopa
Posted by Shelly Kramer on January 7, 2012 · 59 Comments
Share I was minding my own business, chatting with friends on Twitter this afternoon and saw a tweet that got my attention. “Chinky eyes”??? It was impossible not to go and check it out. So that tweet led me to this TwitPic, which was a receipt given to Minhee Cho (@mintymin) when she popped into [...]
Posted by Shelly Kramer on December 28, 2011 · 47 Comments
Share It all started with Facebook. Funny how social media can fuel a brand crisis, and in this case, by really well intentioned people. The social media sh*tstorm, errr, crisis, that I see brewing centers around AAA’s Tipsy Tow Service for New Years’s Eve. I saw a post in the Facebook stream this morning by [...]
Posted by Shelly Kramer on November 29, 2011 · 6 Comments
ShareMarketers and brands alike are excited because Google+ recently announced that businesses can now build pages. If you’re a nonprofit interested in using Google+, you’ve come to the right place. A week or so ago, we covered how businesses can explore using Google+, and now, we’ve got some suggestions for our nonprofit friends on maximizing G+. [...]
Filed under Blog Marketing, Content Marketing, Featured Articles, Free Marketing Resources, Free Resources, marketing, Online Marketing, Pop Culture and Current Events, social media, Social Media Marketing, Social Media Tips and Training, Social Media Tools, Strategies and Tactics, Website Marketing · Tagged with Direct Connect, free resources for nonprofits, Google, nonprofit organizations, nonprofits and social media, social media for nonprofits, social networking for nonprofits
Posted by Guest on November 16, 2011 · 16 Comments
Share This guest post is written by Kat Gordon, founder of The 3% Conference and Creative Director, Maternal Instinct. Pinterest. Just saying it makes me swoon. What is it about Pinterest, this amazingly beautiful new social site, that is so dizzyingly addictive? Not just one thing, but five. #1 It’s all dopamine, all the time. [...]
Posted by Shelly Kramer on November 12, 2011 · 4 Comments
Share I did a really smart thing about six months ago – and have been patting myself on the back ever since. Trouble is, I’ve been too ridiculously busy and head down in work to make time to brag about it. That’s being remedied – right now. A little over six months ago I convinced [...]
Posted by Katherine Meyer on November 9, 2011 · 3 Comments
ShareAccording to eMarketer, more than seven out of 10 internet users are online buyers. By 2015, it is projected that nearly 30 million consumers will leave the mall for good in favor of becoming strictly online buyers. The online space is now a forum through which consumers consult with friends and family or read online reviews [...]
Posted by Katherine Meyer on September 11, 2011 · 17 Comments
Share Coming from a family of jokesters, it was pretty much a given that I would ultimately learn to develop a thick skin (well, frankly, I was forced to do so). It was also imperative that I learn the art of quick repartee as a form of self-preservation much like other children learn to walk. [...]
Filed under Featured Articles, Pop Culture and Current Events, Ramblings · Tagged with Apple, BBH, BBH Barn, digital communication, facebook, sarcasm font, sarcasm in social media, Sartalics, social media, Social Media Marketing, Tumblr, twitter, Yahoo
Posted by Katherine Meyer on August 22, 2011 · 17 Comments
Share Amazon has been making some big moves in the world of e-commerce since June, and both consumers and competitors are paying attention. In June, Amazon sold one of the most highly anticipated albums, Lady Gaga’s Edge of Glory, for $0.99 — and took down some of their servers in the process. Even though many consumers [...]
Posted by Shelly Kramer on August 7, 2011 · 1 Comment
Share Google just announced that it is now easier for you to invite your friends to Google+ — ergo, it’s also easier for all you folks who don’t yet have an invite to get one. And, after the last few weeks of spending lots of time sending tons of invites in response to a blog [...]
Filed under Featured Articles, Marketing Tools, Online Marketing, Pop Culture and Current Events, social media, Social Media Marketing, Social Media Tips and Training, Strategies and Tactics · Tagged with comScore Google+ stats, Google, Google Plus, Google+ demographics, Google+ for business, Google+ growth, Google+ usage stats, Kansas City Social Media Marketing, social media, socialmedia
Posted by Katherine Meyer on August 1, 2011 · Leave a Comment
Share We recently wrote about using a cool Instagram app that takes your stellar Instagram stream and converts it into a screen saver for your Mac. Well, we found another cool way to leverage your Instagram photos with — wait for it — the newest, and to some, the hottest new social channel out there, [...]
Filed under Apps, Featured Articles, Free Marketing Resources, Free Resources, Marketing Tools, Pop Culture and Current Events, Social Media Tips and Training, Tactics and Tips · Tagged with apps, Google Plus photos, Google+ tips, Instadrop, Instagram, integrating Instagram into Google+, Kansas City Social Media Marketing, photos into Google+, Picasa
Posted by Katherine Meyer on June 21, 2011 · 2 Comments
Share Who can pass up a good pun, right? I’m probably one of the least fashionable people out there. However, even for the fashion-challenged like me, it’s likely that you’ve heard about TOMS Shoes. TOMS was formed by entrepreneur Blake Mycoskie in 2006 on the simple concept that by selling these comfortable, Argentinian-style shoes to [...]
Filed under Branding / Identity, Featured Articles, Online Marketing, Pop Culture and Current Events, Uncategorized · Tagged with brand management, brand strategy, cause marketing, marketing, social responsibility, TOMS, TOMS eyewear line
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