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Posted by Shelly Kramer on February 3, 2012 · Leave a Comment
ShareKansas City’s quest for designation as America’s Most Entrepreneurial City takes its show to the Super Bowl. Kansas City’s Kauffman Foundation, an organization dedicated to entrepreneurship, will air a 30-second PSA during the Super Bowl dedicated to inspiring the next great entrepreneurs to take action. With the recent designation of the University of Missouri-Kansas City [...]
Filed under Business and Leadership, Featured Articles, Pop Culture and Current Events · Tagged with America's most entrepreneurial city, bloch school number one in innovation management research, kansas city chamber big 5 ideas, kansas city entrepreneurs, kauffman foundation, kauffman super bowl psa, super bowl 2012 commercials, super bowl xlvi commercials, umkc bloch school of management, will it be you
Posted by Shelly Kramer on February 1, 2012 · 2 Comments
Share A friend sent me a link to this video yesterday entitled Stuff Social Media People Never Say. It made my day and I’m pretty sure it’s going to make yours, too. For those of us who are immersed in the digital space, it’s easy to forget that a large percentage of our family and [...]
Posted by Shelly Kramer on January 31, 2012 · 6 Comments
ShareLinkedIn isn’t just a powerful professional networking tool—when used correctly, it can help you exponentially increase your ability to generate business leads. After all, with nearly 150 million users (over 50 percent of which are business owners, managers, senior management and C-level executives), LinkedIn delivers a ready-made professional audience that you can tap into to [...]
Filed under Featured Articles, LinkedIn, Social Media Marketing, Social Media Tips and Training · Tagged with 12 most, effectively use linkedin, getting linkedin leads, how to get leads on linkedin, linkedin lead generation, linkedin strategy, linkedin tips, maximize linkedin use
Posted by Shelly Kramer on January 30, 2012 · 2 Comments
ShareIf you’re a Facebook page administrator for a small business, you may have received an email from Facebook that, at first glance, probably seems pretty spammy. Feel free to let down your guard—a post in Facebook’s help center confirms that the messages are part of a recent Call Tracking Study outreach to better understand how [...]
Posted by Katy Ryan Schamberger on January 30, 2012 · 2 Comments
ShareNews flash? Google+ isn’t going away anytime soon, and now that brand pages are here, it’s an ideal time to explore using Google+ for your business. You may be a bit skeptical for a variety of reasons—time, personal opinion, a penchant for other platforms. Yet there’s no denying that Google+ can elevate your brand’s digital [...]
Filed under Content Marketing, Featured Articles, Marketing Tools, Social Media Marketing, Social Media Tips and Training · Tagged with debra askanase, focus roundtable discussion, google+ and businesses, Google+ for business, google+ for business roundtable, Google+ tips, janet fouts, marketing with google+, Shelly Kramer, Social Media Marketing, using google+ for business
Posted by Guest on January 27, 2012 · 13 Comments
ShareFrontline customer service has never been more challenging. The only value proposition customers seem satisfied with today is “Yes” – to whatever it is they want. Not only do customers want what they want, but they want it NOW. We have shifted to this Age of Mass Customization, a term coined by Stan Davis in [...]
Filed under Business and Leadership, Business Intelligence, Featured Articles, Strategies and Tactics, Tactics and Tips · Tagged with age of mass customization, business at the speed of now, Business Intelligence, business tips, evolution of business, how doing business has changed, how to help your busines evolve, internet and consumer expectations, john m. bernard, the internet and business
Posted by Laura Seymour on January 24, 2012 · Leave a Comment
ShareSysters, an email community dedicated to women in tech, recently crossed our radar screen. As proponents of using the Internet to build communities, as well as females kicking you-know-what in the tech industry, we became instant fans of Systers. It may still be a man’s world when it comes to technology, yet we take for [...]
Posted by Shelly Kramer on January 23, 2012 · 3 Comments
ShareNot resting on its laurels at the number one spot in the current social media networking world, Facebook continues its quest for total social sharing domination. This time, it’s by rolling out a bevy of apps intended to maximize sharing and, we’re pretty sure, the time you spend on the social networking site. Facebook users [...]
Filed under Featured Articles, Online Marketing, social media, Social Media Tips and Training, Technology news · Tagged with benefits of new facebook apps, facebook marketing data, facebook marketing tips, facebook new apps, facebook new social apps, Facebook news, facebook timeline apps, maximize facebook sharing, why to install new facebook apps
Posted by Guest on January 20, 2012 · 21 Comments
ShareStumbleUpon is a powerful site for maximizing your content sharing strategy. And it can be the missing tool to crank your social media to the next level. But before StumbleUpon can start paying off for you in spades when it comes to content marketing, you need to learn a few tips and tricks to get [...]
Filed under Blog Marketing, Content Marketing, Content Marketing, Content Strategy, Featured Articles, Marketing Tools, Tactics and Tips · Tagged with advantages of stumbleupon, content sharing, content strategy, digital marketing tips, how stumbleupon helps content marketing, how to use stumbleupon, make your content more visible, social bookmarking, stumbleupon, stumbleupon and content marketing, why use stumbleupon
Posted by Laura Seymour on January 19, 2012 · 10 Comments
ShareIf your Gmail inbox is anything like mine, it’s in desperate need of organization. If you’re already a loyal Google fan (and who are we kidding—they make it impossible not to be), you can use Gmail’s built-in filters to help your inbox—and you—breathe a sigh of relief. Organizing your inbox may not be high on [...]
Filed under Business Intelligence, Featured Articles, Tactics and Tips · Tagged with email organization, gmail filters, gmail labels, gmail organization, gmail organization tips, gmail tips, how to organize your email, how to use gmail filters, organize your email
Posted by Guest on January 17, 2012 · 11 Comments
Share As you’ve no doubt noticed, my friends at V3 have done their fair share of spreading awareness about the anti-SOPA campaign and why this should matter to you. But even more important than that is the fact that backing up your social media account data, just in case, is never a bad idea. Still [...]
Posted by Shelly Kramer on January 17, 2012 · 3 Comments
ShareSocial media marketing continues to prove itself to marketers as a viable element of marketing strategy. If you’re one of the folks reading this who thinks “No, duh, dummy,” realize that while you might get the efficacy of an investment in social media marketing, there are many senior leaders who still do not. For marketers [...]
Filed under Corporate Strategy, Digital Marketing, Featured Articles, Social Media Marketing · Tagged with corporate social media strategy, digital marketing research, marketing sherpa, maturity phases of social media marketing, measuring roi on social media, roi on corporate social media strategy, roi on social media, Social Media Marketing, social media research
Posted by Shelly Kramer on January 16, 2012 · 7 Comments
ShareSome days my email box is so out of control it’s ridiculous. In fact, I refuse to tell you how many messages are in my inbox. Part of the reason for that is that I subscribe to a ton of email newsletters and other stuff best classified as Crap I Don’t Need – and I’ve [...]
Posted by Katy Ryan Schamberger on January 14, 2012 · 6 Comments
ShareThe immense and widespread backlash against SOPA (Stop Online Piracy Act) may have begun to take a toll on its author, Texas congressman Lamar Smith, who has started to back down on some of the bill’s most controversial language. As Chairman Smith said in a press release issued Friday, “After consultation with industry groups across [...]
Posted by Shelly Kramer on January 13, 2012 · 3 Comments
ShareSmall and medium-sized business are embracing social media marketing at rapid pace. Surprised? Surely not. Borrell conducted an online survey from January through August of 2011 that resulted in some 4,200-plus responses. Main Street Goes Social reports that almost two-thirds (64.4%) of SMBs are presently using social sites for marketing purposes and social media marketing [...]
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I'm a marketing/digital strategist, geek, tech lover, idea generator, gadget addict, WWF-loving, wordsmith-y kinda gal. I like people. It shows.
