Featured Articles

Google Bids Goodbye to Authorship

One thing for sure about Google—change is a given. Just two short months ago we were talking about the end of profile pics in search results and now Google has pulled the plug entirely on Google Authorship. Given that anyone who is paying attention realizes that Google is constantly testing and evaluating different...

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Things You Need To Know This Week – August 29, 2014

Labor Day. Last holiday of the summer, for some, the last weekend before school starts again, and definitely a weekend for firing up the grill or heading to the water and enjoying the last of the summer. I love this weekend, because it also usually means that fall is just around the corner. We are on the “no plan...

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Digital Customer Service: Why It’s the Lifeblood of Your Business

Business today doesn’t happen from 9 to 5, Monday through Friday. In a world that is fueled by The Internet of Things, business today happens pretty much 24/7/365. Customers and prospective customers are searching and browsing and shopping and asking and talking and reviewing all day, every day. And customer service?...

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Marketing Tips

Things You Need To Know This Week – August 22, 2014

August 22nd is my dead mother’s birthday. Which a person can either look at as...

How Marketers Can Take Advantage of The Internet of Things Today

You can hardly pull up a news outlet today without reading about how big the Internet...

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Traditional Marketing

Personal Branding 101: Six Strategies for Building Your Personal Brand

I wrote a month or so ago about the importance of building your personal brand, inspired...

British Airways Sponsored Tweet: Customer Service Is Critical

You’ve probably heard about Hasan Syed’s purchase of a promoted tweet to blast...

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