How Fast Is Social Media Growing?

The Growth Of Social MediaSocial media growth is, in a word, explosive. As individuals and companies alike flock to social networking platforms like Facebook, Orkut, Twitter and LinkedIn, the result is an unrivaled growth rate that continues to climb.

Maybe you’ve heard a less enlightened person say things like “Facebook is a fad” or “Social media isn’t going to last.” Instead of hysterically laughing at them and walking away, try presenting some compelling statistics courtesy of one of our favorite methods of gathering data: the infographic.

The brilliant minds at Search Engine Journal are at it again with a comprehensive infographic that details “The Growth of Social Media.” The amount of data included in the infographic is impressive, if not a little intimidating, but it’s worth a thorough examination.

Some of our favorite stats?

  • If Facebook were a country, it would be the world’s 3rd largest, preceded by China and India.
  • Need some persuading when it comes to the power of social networking and your job search? Fifty-three percent of employers research potential candidates using social networks. We’ve said it once, we’ll say it again: be careful about what you put on Facebook (and everywhere else!)
  • Between 2010 and 2011, Twitter’s tweets per day have grown 252 percent – from 27 million per day to 95 million per day.
  • If you need help convincing your company or brand to jump on the social networking bandwagon, consider these company usage statistics: 71 percent of companies use Facebook, 59 percent use Twitter and 33 percent use YouTube. Only 6 percent use MySpace. Sorry, Tom.
  • The number of companies that have launched corporate blogs has steadily increased from 16 percent in 2007 to 43 percent in 2012.
  • Flickr members upload 3,500 images per minute.

The bottom line? Since 2005, social media has demonstrated phenomenal growth, a trend that’s expected to continue at a similar pace in the coming years. Did any of the statistics presented in the infographic surprise or fascinate you? We’d love to hear your input!

  • http://twitter.com/DrDane DrDane

    Very cool, but I wish there was info on the use of video with social media!

  • Krystyn

    Indeed. These days you watch TV without seeing a facebook or twitter icon every commercial break. 

  • Anonymous

    You, m’dear, are right :))

    *Shelly Kramer* | *V3 Integrated Marketing*
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  • http://twitter.com/onejp Jonathan Pettus

    Social media ain’t going anywhere! You want to connect with people? Gotta go where they are! Great article!

  • Anonymous

    So true!! “Go where they are ….” GREAT advice!

    *Shelly Kramer* | *V3 Integrated Marketing*
    *816.200.2520 @ShellyKramer*
    *shelly@v3im.com | http://www.v3im.com
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  • http://www.mysocialagency.com MySocialAgency

    Good stuff. Interesting read. @mark_3000:twitter 

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  • http://twitter.com/LeoWid Leo Widrich

    Shelly, that is an awesome post, thanks a lot for sharing this infographic! Just put it into my Buffer. Oh and really appreciate your putting the button up too, so glad to see you always get Buffers! :) 

  • Anonymous

    Glad you liked!

  • http://twitter.com/mmania2012 Marketing Mania 2012

    Great post!  Really good information.  

  • Sarah

    Thanks for posting, we love it here at Zion and Zion.

  • Anonymous

    You loved it, didn’t you?

  • Anonymous

    :))

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